The past few years have been incredibly challenging for many of Hong Kong’s ethnic minorities. COVID-19 has wreaked havoc through layoffs in airport-related jobs, construction, and catering – sectors where most of them work. It is already known that this community is one of the poorest in Hong Kong, with 1 in 4 living in poverty. Most are of Nepali, Pakistani or Indian descent. Due to this pandemic and economic recession, more youth are being asked to stop their studies to try to find work to help their families.
It’s been observed that women and girls are amongst the worst affected. In our survey in 2020, 65% of our ethnic minorities’ girls said that if they received free sanitary products, the financial “burden” on their family would lessen.
Our Red Box Project aims to address Period Poverty. The project finances girls and young women to receive free menstruation supplies from LUÜNA and educates them about better hygiene and care for mental and physical health. The Red Project supplies girls with:
- 12 months of sanitary products (organic products)
- 4 x mandatory training about their physical health and mental health
- access to counseling should they want it
The cost of the Red Box Project is HK$999 per girl per year in a public school or tertiary education. HK$84 per month covers one Red Box filled with organic sanitary products from LUÜNA plus physical and mental health training. We typically cover each girl for 4 months so donations for a minimum of 4 months are greatly appreciated (HK$333). Any donation over HK$100 will receive a tax-exempt donation receipt by email.
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Launched in Hong Kong in 2019, LUÜNA is a purpose-led period care company with a mission to create honest periods- free from toxins and taboos. Their product line includes healthy organic cotton pads, tampons and liners, and a reusable 100% medical-grade silicone period cup.
With social impact at their core, they use 10% of every sale to fund donations of pads to vulnerable groups across Asia, and for every LUÜNA Period Cup they sell, they donate one to the needy. To date, they have raised over 30,000 organic cotton pads and 1,000-period cups for donations to low-income communities, as well as to the frontline medical workers affected by the COVID crisis. For more details about LUÜNA, please visit their website.
Vinee Kapoor | Project Manager | email@example.com
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